Brand Overview

 

Smart Property Investment (SPI) is the leading online source of news, intelligence and information for property investors and home buyers.

 

As a premier property investment website, SPI delivers the latest news, insights and expert advice through unbiased commentary, features, extensive research tools, state reports and real-life investor profiles. By analysing the latest market trends, hotspots and strategies, SPI helps every Australian property investor make the right decisions for wealth-creation.

 

SPI is backed by Momentum Media, one of Australia’s most progressive and successful media business that brings together esteemed professionals to create energised and connected professional communities across different sectors.

 

Through a smartpropertyinvestment.com.au campaign, you can reach all types of Australian investors across states and territories by utilising cutting-edge digital touchpoints, including web advertising, EDMs, podcast and native content.

 

Build your business profile, increase brand awareness and drive new business leads with SPI, your influential partner in the property investment industry. 

 

 
 

AUDIENCE?

 

Smart Property Investment’s website reaches over 45,000 property investors, experts and professionals, homeowners and home buyers across Australia, with large readerships recorded in New South Wales, Victoria, Queensland and Western Australia.

 

The website sees more than 100,000 page views monthly and 45,000 unique visitors daily. The e-newsletters are viewed daily by more than 25,000 subscribers, while SPI’s social media platforms service more than 10,000 connections.  

 

The Smart Property Investment audio network, including multiple podcasts, has garnered over 1.8 million downloads since its inception in November 2015, with a consistent level of increase in both streaming and downloads every month. Every episode receives more than 100 listens every week and an average of 6,000 plays. The Smart Property Investment Show, which has been shortlisted for Best Podcast of the Year in the 2017 Publisher Awards, regularly tops the iTunes Business Charts.

 

Active investors, both new and well-established
Among the top readers of SPI are investors, both new and well-established. Most of these investors have three to five new and established properties in their portfolio and are looking to acquire more assets in the next 12 months.

 

Aspiring investors
Australians who have yet to get their foot up the property ladder regularly visit the SPI website as they seek regular market updates and reliable expert advice on hotspots and investment strategies.

 

 
 

OUR PRODUCTS

 

SPI offers a wide variety of digital touch points that allows brands to gain visibility and build traction in the marketplace, ultimately influencing investors in the ever-growing Australian property market.

 

Website advertising
Includes banners, pop-up, web skin, MREC and premium news tile, which garner views from more than 100,000 monthly page visits and 45,000 monthly unique visitors. Website positions are guaranteed 33 per cent SOV.

 

Bulletin advertising
Includes MREC that will be sent to over 25,000 subscribers daily.

 

Content marketing
Includes content on bulletin, content on landing page and content on website.

 

Exclusive Solus EDM
A high-impact direct marketing mail sent to SPI’s subscribers that instantly cuts through the audience and drives website traffic.

 

Podcast package
Includes a podcast session with host Phil Tarrant, a call to action, landing page on web or SoundCloud and iTunes, a promotional newsletter, news stories and social media exposure.

 

 
 

GET IN TOUCH

Contact us for more information on our brands, audiences and products.
Nazmul Haque
Partnerships Manager
T: 02 8045 2001

E: [email protected]