Promoted Content

The Next Step for Sydney and Melbourne Investors

By Simon Pressley

Promoted by Propertyology

There’s no question Sydney and Melbourne property owners have been riding the golden wave of property price glory for quite some time now. And we all know that good things eventually come to an end.

There’s been plenty of speculation and debate about peaks and bubbles but, with burgeoning populations, let’s be honest, prices are unlikely to slide that dramatically in Australia’s two largest cities. It’s generally accepted though, that the booms in both cities are over.

So, where to now for keen investors willing to capitalise on their equity?

Get out of town. No, really, get out of town!

Simon Pressley from market research and buyers’ agency firm, Propertyology, has looked closely at a range of locations across the country and come up with a few clear favourites for future capital growth.

“The greatest danger in the cooling of Sydney and Melbourne markets, is that investors assume that our whole nation is off the boil. You couldn’t be more wrong. Outside of Sydney and Melbourne, most of Australia has experienced very little price movement since the onset of the GFC. Their growth cycles lie ahead of us,” Pressley says.

Hundreds of thousands of Sydney and Melbourne property owners now have some good equity but the important thing is to put that to good use. Failing to do that is akin to a farmer with pocket full of seeds – we can’t begin to grow our orchard until we put the seeds in the ground.

According to Pressley, investors will need to remove the blinkers to discover the most fertile soil to grow that orchard. And, he says this includes having an open mind to parts of regional Australia.

 

But who’s got the time and the expertiseto know where to get top quality information to work out exactly which part of (affordable) regional Australia might be the best option?

That’s where a full-time property market research firm comes in remarkably handy.

Propertyology is one of Australia’s most respected property market analysts. They’ve studied Australian property market history to determine the biggest influences on market performance. Research is not a hobby, it’s a profession. Propertyology spends every day analysing markets all over Australia - capital cities and regions. They know how to identify growth drivers, economic trends, housing supply pipelines, infrastructure projects and more.

And, the cherry on top is that their research team work closely alongside their multi-award-winning buyer’s agency team to identify the right location, to find that right property, and to negotiate the lowest price for you.

Propertyology were the only research analysts in Australia to predict that Hobart would have a stellar 2017 and outperform every other capital city. Pressley says that their research methodology uncovered Hobart’s growth potential back in 2014 when the market was flat and the economy had been weak for several years.

“We backed our professional judgement and our buyer’s agents helped dozens of people from all over Australia to invest in Hobart between 2014 and 2016. Those same happy clients have now experienced comparable capital growth rates to Sydney and Melbourne and higher rental returns.”

And, while the Hobart market looks likely to continue to go gangbusters for some time yet, Pressley says that Propertyology’s attention has now turned towards several regional locations across Australia that have a very exciting outlook.

Housing demand can be driven by a variety of forces. From new job-creating infrastructure projects, to improving economic conditions, relocating baby boomers, government policies to decentralise population, sea-change and tree-change lifestyle choices, and migration towards more affordable locations.

“Booms like Sydney and Melbourne generally only come around every 10 to 15 years, so it’s now more important than ever to get the accumulated equity from the last few years working for you.Using that equity to invest elsewhere means taking advantage of new opportunities while also adding diversification to your property portfolio.”

It’s common sense; any experienced investor will tell you that diversifying is always a good idea.

“Savvy share market investors never put all their eggs into one basket. They put their money into a range of stocks across multiple industry sectors. Property investment is like being shares in a community. Propertyology’s philosophy is to accumulate a diversified property portfolio by using bite-size pieces of equity (or cash savings) to purchase in multiple states, cities and regions.”

Propertyology believes that many of the lower profile cities have a better outlook for the next three years, than the last three years. Using the same research methods today that they used to identify Hobart back in 2014, they claim to have uncovered a few new gems in parts of regional Australia.

“We place heavy emphasis on understanding the industry sector mix of local economies all over Australia. We draw information from lots of sources and join the dots in relation to future demand and supply. Our objective then is to help our clients buy property in these locations before the market starts to heat up, enabling them to benefit from 100 per cent of the pending growth cycle,” Pressley said.

The good news is the cost to get in and the cost to hold are both much lower in the regions. You can buy a brilliant investment property in the range of $300,000 to $450,000, with better growth potential and higher rental yields than something twice the price in a capital city.

So, go west, or north, or south, or east – all depending, of course, on your starting ‘Location, Location, Location’.

“If you’ve got property equity in Sydney or Melbourne, you quite simply need to broaden your horizons. Look seriously at investing in other locations – it’s really a case of diversify, or die wondering!” he says.

 

Propertyology is a national property market researcher and buyer’s agency who buys properties exclusively for investors in strategically-chosen locations all over Australia. The multi-award-winning firm’s success includes being a finalist in the 2017 Telstra Business Awards and 2016 winner of Small Residential Agency of the Year in REIQ Awards For Excellence. Managing Director Simon Pressley is a REIA Hall Of Fame Inductee and a three-time winner of the REIA and REIQ Buyers Agent of the Year award.

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podcast

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With the softening market impacting property values in many parts of Australia, Sally Dale, Opteon state director for NSW, ACT and Qld joins us to discuss the importance of valuations in the current property market

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Joining host Phil Tarrant, Sally will draw on her 25 years of experience in valuation and discuss the processes involved in arriving at a value for a particular property. She will also share how that process differs between commercial and residential properties and the difficulties which regional property valuations can present.

Sally will unpack the importance and cost of regular valuations on your properties, discuss whether presentation and owner input can sway a valuation and share what you should look for when seeking a reputable property valuer.

If you like this episode, show your support by rating us or leaving a review on iTunes (The Smart Property Investment Show) and by following Smart Property Investment on social media: FacebookTwitter and LinkedIn.

If you have any questions about what you heard today, any topics of interest you have in mind, or if you’d like to lend your voice to the show, email [email protected] for more insights!

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A softening market can be a difficult time for a property investor with finance approval tightening and property capital growth slowing, and while many real estate agents are also feeling the squeeze McGrath Brighton Le Sands' Bill Tsounias claims it is simply the market returning to normal.

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In this episode of the Smart Property Investment Show, Bill joins host Phil Tarrant to share his thoughts on the current Sydney property market, and to share the shifts that he has seen in house and unit sale prices following their worst quarter in the past decade.

Bill will unpack why properties are spending longer on market, share what he believes property investors are doing wrong when trying to sell their properties and share the secrets to getting the best out of a real estate agent and an auction in the current softening market.

If you like this episode, show your support by rating us or leaving a review on iTunes (The Smart Property Investment Show) and by following Smart Property Investment on social media: FacebookTwitter and LinkedIn.

If you have any questions about what you heard today, any topics of interest you have in mind, or if you’d like to lend your voice to the show, email [email protected] for more insights!

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Top 100 ranked agent Bill Tsounias shares the secrets to getting the best deal in a softening market
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Gavin Kemp and his now-fiancé bought their first property together after only six months of dating. They weren’t even living together at the time. Now, two years on, the pair have bought five properties, sold two and have a solid plan in place for their ongoing property journey. 

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In this episode of the Smart Property Investment Show, Gavin joins host Phil Tarrant to discuss how he chose the locations where he decided to invest and how, due to the initial lack of education (something that he now values highly), he lost money on his first two investments.

Gavin will share his thoughts on the current property market, reveal the people who he has leaned on throughout his property journey and discuss why his strategy employs a zero procrastination rule.

If you like this episode, show your support by rating us or leaving a review on iTunes (The Smart Property Investment Show) and by following Smart Property Investment on social media: FacebookTwitter and LinkedIn.

If you have any questions about what you heard today, any topics of interest you have in mind, or if you’d like to lend your voice to the show, email [email protected] for more insights!

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Launceston
Raceview

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They weren’t even living together at the time. 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A joint property portfolio before they were even living together

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