Mortgage aggregator Finsure Group has partnered with CoreLogic, Australasia’s largest provider of property information, analytics and property-related risk management services to empower brokers through the new customer relationship management (CRM) platform Infynity.
According to Finsure general manager – aggregation Simon Bednar, the main goal of the partnership would be to integrate CoreLogic’s market-leading property data and unique insights platform with Finsure’s Infynity.
By doing so, they aim to empower Finsure brokers to be the trusted partner throughout the home buying journey and assist home buyers and investors beyond just arranging their finances.
“By joining forces with CoreLogic we will also be able [to] offer brokers a platform which can provide them detailed information and analysis on the property their clients are looking to purchase,” Mr Bednar highlighted.
Since Finsure launched Infynity last year, it has proven to be a game changer for the group’s expanding network of more than 1,700 brokers.
Mr Bednar said that the Infynity software has been one of the key developments in the history of Finsure and it is one of the most up-to-date CRMs in the market with groundbreaking technology that streamlines workflow and automates time-consuming tasks.
“We are very excited to be able to enhance that platform through the partnership with CoreLogic, which can provide data on recent sales of comparable properties, estimate values, sales trends and suburb insights,” he said.
The software promises to be another game changer for the broker network as in the current highly challenging economic landscape, the aggregator that can maintain the strongest offering to brokers across all services will be the one that succeeds in this market.
CoreLogic’s Milena Malev, general manager of banking and finance solutions Australasia, said: “We are excited to be partnering with Finsure to provide an innovative solution that arms their members with all of the information they need to help their customers make better decisions around property.”
“Being able to provide access to the most up-to-date property information in a timely manner is especially important in times like these.”